The meme-as-bully

gossip
ˈɡɒsɪp/
noun
noun: gossip
  1. 1.
    casual or unconstrained conversation or reports about other people, typically involving details which are not confirmed as true.
    “he became the subject of much local gossip”
    synonyms:tittle-tattletattle, rumour(s), whispers, stories, tales, canards, titbits; More
    antonyms:facts, the truth
    • a conversation about other people; an instance of gossiping.
      plural noun: gossips
      “she just comes round here for a gossip”
      synonyms:chattalkconversationchatterheart-to-hearttête-à-têtepowwowbletherblatherMore
    • derogatory
      a person who likes talking about other people’s private lives.
      synonyms:scandalmonger, gossipmonger, tattler, tittle-tattler, busybody, muckraker; More
verb
verb: gossip; 3rd person present: gossips; past tense: gossiped; past participle: gossiped; gerund or present participle: gossiping
  1. 1.
    engage in gossip.
    “they would start gossiping about her as soon as she left”
    synonyms:spread rumours, spread gossip, circulate rumours, spread stories, tittle-tattletattletalkwhisper, tell tales, muckrake; More

Gossip and advertising – a person is confronted with  a picture of himself, which another person is carrying/spreading. A person gets conscious of what other people thinks of him – when the person is not there. A person becomes aware of a situation or conversation – when he is not there. Marcel Proust: experiencing ones own “absence”.

His picture of himself is threathend and no longer fully under his control. Emotionally devastating inflicted from the outside. False memes are spreading as poison and some measures and actions need to take place to restore and correct. Debugging.

People misunderstands each other, lies about each other or suddenly looks through the other and recognizes something new not noticed before. One person lied! Information is not shared correctly. He thought they agreed to this and that and were  – now 2 meme-complexes that contradicts each other conflicts/competes and one meme will live and grow  and the other fades away – suicide. Rumours –  however do not necessarily fade away but can be unexspectedly activated and come into focus.

Memes being spread with the intent of inflicting pain!

Definitions of deceive
verb
(of a person) cause (someone) to believe something that is not true, typically in order to gain some personal advantage.
I didn’t intend to deceive people into thinking it was French champagne
synonyms: swindledefraudcheattrickhoodwinkhoaxdupetake inmisleaddelude,

An Accident

A: I heard there was an accident today.

B: Nobody told you what happened?

A: Tell me the news, Max.

B: A huge beer truck turned over on the freeway. Beer bottles all over!

A: Are you kidding me? Wow!

B: No way, I am completely serious.

A: Max? Did anyone get hurt?

B: I believe that two people did get hurt.

A: Were the injuries minor?

B: Yes, I believe so.

A: Max. That’s good to hear.

B: Yes, it is, Murphy.